Promotion on Wildberries
We display products in the top categories: SEO cards, rates, reviews, photos and analytics on sales and returns.
SEO cards
Keys in the title and description, attributes, FAQ, working with filters and relevance.
Conversions
Photos, videos, reviews, promotions, completeness and offers that increase conversion.
Bids and Promotion
Bidding strategies, tests, ROI control and disabling unprofitable campaigns.
How to bring products to the top
We work in batches of SKUs and gradually strengthen cards and advertising campaigns.
We analyze categories and competitors, optimize SEO and visuals, connect reviews and bids, monitor logistics and balances.
Key Cluster
Queries for category and brand, distribution by attributes and WB filters.
Visuals and reviews
Photo/video, UGC, response scripts, collecting honest reviews and working with negativity.
Rates
Tests, ACOS/ROMI control, betting on target positions and disabling “merging” links.
+70%growth in sales of top SKUs
ACOS < 25%target campaign ROI
x2increase card conversion
How we work
1
Analysis and Goals
Categories, competitors, KPIs for sales, ACOS and margin.
2
SEO cards
Title, description, attributes, FAQ and working with relevance.
3
Visuals and reviews
Photo/video, UGC, answers and collection of feedback from buyers.
4
Betting and promotions
Tests, bet optimization, promotions and promotional mechanics.
5
Logistics/control
Inventory, delivery, returns, status and balance control.
6
Report
Sales, positions, campaign ROI and future growth plan.